The Signals Are Talking: Why Today’s Fringe is Tomorrow’s Mainstream

The Signals Are Talking: Why Today’s Fringe is Tomorrow’s Mainstream
https://www.amazon.com/Signals-Are-Talking-Tomorrow%C2%92s-Mainstream/dp/1610396669

In today’s world, disruptive change is happening at a faster rate than ever before. Futurist Amy Webb guides readers to better understand disruption by explaining how to systematically predict and determine real trends (not what’s just “trendy”) from the constant stream of new ideas. Her “Six-Step Funnel” forecasting methodology teaches a proactive mindset to ask the right questions and forecast the future instead of passively letting it happen.

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